Whats The Best Jewelry Store In Frisco, TX? We Review The Best Jeweler In Frisco - Top 10 List!

They say everything’s bigger in Texas—including the bling. Texas might be the home to large iced out chains pendants & more. Whether you’re popping the question, upgrading your drip, or getting a family heirloom fixed, Frisco has no shortage of quality jewelers. From high-end boutiques to down-to-earth local legends, here are Frisco’s top 10 jewelers—plus an online favorite, ItaliaChains, known for shipping fast to the Lone Star State.

1. Matthew Trent Jewelry

📍 8355 Gaylord Pkwy Suite 200, Frisco, TX 75034
Artistry meets sparkle. Known for sculptural designs and unique bridal jewelry.

• Designer fine jewelry handcrafted in-house

• Ideal for one-of-a-kind engagement rings

• Sleek boutique vibe with artistic flair

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Absolutely stunning pieces—like miniature works of art. My fiancée gets compliments daily.”
⭐️⭐️⭐️⭐️⭐️ “High-end, yes, but worth it. Their craftsmanship is unmatched in Frisco.”
⭐️⭐️⭐️ “Loved the rings, but it took longer than expected to get a custom piece back.”

2. Frisco Gold & Silver Exchange

📍 2330 Preston Rd #800, Frisco, TX 75034
A true local staple—combining full-service jewelry retail with a coin & bullion shop.

• Huge selection of gold chains, silver rings, and loose diamonds

• Buys & sells precious metals and estate jewelry

• In-house repairs and cleaning

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Got a gorgeous 10k gold chain for my son—way better value than mall stores.”
⭐️⭐️⭐️⭐️⭐️ “Transparent pricing and quick resizing. Super friendly crew.”
⭐️⭐️⭐️ “Felt a little rushed during a busy weekend visit.”

3. Shira Diamonds

📍 5757 Main St #140, Frisco, TX 75034
A diamond wholesaler that sells directly to the public by appointment.

• GIA-certified diamonds at wholesale prices

• Custom bridal sets and loose stone consulting

• Private, by-appointment-only experience

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Saved thousands compared to other stores. Top-quality stones.”
⭐️⭐️⭐️⭐️⭐️ “The one-on-one appointment made everything so personal.”
⭐️⭐️ “Not great if you like to browse or want same-day pickup.”

4. Zameer Kassam Fine Jewelry (By appointment only)

📍 Frisco Private Studio – Appointment Required
Luxury, storytelling-driven fine jewelry for people who want more meaning behind their diamonds.

• Story-based custom designs for milestones

• Celebrity-level craftsmanship

• White-glove, appointment-only studio

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Designed my wife’s birthday necklace with our love story etched inside. Unreal!”
⭐️⭐️⭐️⭐️⭐️ “Feels like a movie scene when they unveil your finished piece.”
⭐️⭐️⭐️ “Definitely not cheap—but you’re paying for legacy-level detail.”

5. ItaliaChains (Online – Ships to Frisco, TX)

🌐 www.italiachains.com
Even though ItaliaChains isn’t based in Frisco, they ship fast across Texas—and have a growing client base here. Based in NYC with Italian roots, they specialize in solid 925 silver chains, gold vermeil, moissanite earrings, and hip hop pieces without retail markup.

• Direct-from-factory Italian silver & gold vermeil jewelry

• Moissanite that passes diamond testers—with GRA certification

• Fast nationwide shipping, including Frisco & Dallas-Fort Worth

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Iced out Cuban came in 2 days and hit harder than anything I’ve seen at the mall.”
⭐️⭐️⭐️⭐️⭐️ “Their moissanite studs fooled my cousin—and he’s a jeweler.”
⭐️⭐️⭐️ “Wish they had a storefront nearby, but honestly, shipping was quicker than Amazon.”

6. Tucker’s Jewelry

📍 8621 5th St, Frisco, TX 75034
Family-owned with a laid-back vibe, Tucker’s is great for repairs, custom work, and vintage gold.

• Friendly local service, no pressure

• Offers appraisals and expert goldsmithing

• Small but mighty selection

Reviews:
⭐️⭐️⭐️⭐️⭐️ “They resized my grandmother’s wedding ring—flawless job.”
⭐️⭐️⭐️⭐️⭐️ “Love their antique jewelry section. Hidden gems—literally.”
⭐️⭐️⭐️ “Limited modern pieces, but great if you like classic designs.”

7. Gold & Diamond Source

📍 2601 Preston Rd, Frisco, TX 75034 (Inside Stonebriar Centre)
National chain with a large showroom inside the mall. Great for comparing styles and prices.

• Huge inventory of bridal, fashion, and men’s jewelry

• On-site appraisals and cleanings

• Offers financing and extended service plans

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Got my daughter’s sweet 16 necklace here. Tons of options and helpful staff.”
⭐️⭐️⭐️⭐️⭐️ “Fast service and fair prices for gold chains.”
⭐️⭐️⭐️ “Felt a little ‘salesy’ but that’s expected at the mall.”

8. Valeria Custom Jewelry (Nearby in Carrollton)

📍 1513 N Interstate 35E #100, Carrollton, TX 75006
Worth the short drive. This spot specializes in custom pieces using CAD design and 3D printing.

• 100% personalized fine jewelry

• Great for gemstone remounting and wedding sets

• Ethically sourced diamonds and lab-created options

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Designed my custom ring from scratch. Every detail was perfect.”
⭐️⭐️⭐️⭐️⭐️ “Good prices for custom work—and they actually explain everything.”
⭐️⭐️⭐️ “It took about 4 weeks to get my order, so don’t wait till the last minute.”

9. KAY Jewelers – Frisco

📍 2601 Preston Rd #2094, Frisco, TX 75034 (Stonebriar Centre)
You know them, you’ve probably walked past them—KAY is reliable for everyday diamond and gold pieces.

• Trusted national chain with service warranties

• Good selection of 10k and 14k gold jewelry

• Great for gifts and milestone celebrations

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Picked out a promise ring for my girlfriend. Easy process, sweet staff.”
⭐️⭐️⭐️⭐️⭐️ “Been coming here for years. Solid value and great returns policy.”
⭐️⭐️⭐️ “Some pieces felt lightweight—but you get what you pay for.”

10. Zales Outlet – Frisco Bridges

📍 2930 Preston Rd Suite 940, Frisco, TX 75034
If you love a deal and don’t mind last season’s sparkle, Zales Outlet is for you.

• Discounted fine jewelry including diamonds & gold

• Frequent sales and clearance items

• Financing and trade-ins available

Reviews:
⭐️⭐️⭐️⭐️⭐️ “Snagged a gold bracelet at 60% off. Can’t beat that!”
⭐️⭐️⭐️⭐️⭐️ “Good place to get a backup pair of earrings or a spontaneous gift.”
⭐️⭐️⭐️ “Had to wait in line to be helped, but it was a busy weekend.”

Final Thoughts

Frisco is packed with incredible options for anyone looking to upgrade their jewelry game—from high-end custom studios to mall mainstays. Whether you’re planning a proposal or just want a little shine, you’ve got top-notch jewelers at your fingertips. And if you want that Italian silver chain or diamond-tester-passing moissanite bling, ItaliaChains has your back—even if you’re chilling in Texas.

Just don’t forget to check reviews, know your carats, and maybe—just maybe—bring someone along so you don’t accidentally walk out with a toe ring instead of a tennis bracelet.